Daniel Henley

Daniel is a highly experienced and accomplished Executive and currently holds the title of Chief Business Officer (CBO) with a proven track record in Substance Use Disorder (SUD) treatment centers. With over a decade of experience in the industry, Daniel is an expert in building and leading professional teams, developing evidence-based programming, and driving company growth through admissions and business development strategies.

As the CBO of Red Rock Recovery Centers, Daniel oversees the organization’s business strategy, with a particular focus on the Business Development and Admissions systems. Daniel’s leadership has been instrumental in driving the development of innovative and effective SUD and mental health treatment programs, leveraging data and industry best practices to continuously improve treatment outcomes for patients. In personal recovery himself, the company values and mission are aligned with the culmination of principles, and evidenced based practices he has acquired from years of experience personally and professionally within the space. Being a true advocate for recovery, he and the leadership team strive to stay true to what makes RRRC different and unique within the treatment industry. Reinforcing the emphasis on community, connection, and purpose for staff and patients alike.